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Tag Archives: Startup Success Mantra

startup funding cover photo

STARTUP FUNDING IN INDIA

β€˜Funding’ refers to the money required to start and run a business. There are multiple sources of funding available for startups. However, the source of funding should typically match the stage of operations of the startup. It is important that every entrepreneur is clear about why they are raising funds. A detailed financial and business plan is necessary before entrepreneurs approach investors for funding.

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Cover photo for family business

Managing the challenges of a Family Business:Complete business coaching series by Mr Puneet Mathur

Almost all professionally, run organizations have a clearly articulated Performance Management System (PMS). There is no reason why a family business should not have one. A common practice that should be avoided at all costs, is discussing business on the dining table, or discussing family matters at work. At the office, every family member has to be treated as a co-worker. Personal relationships, equations and emotions have to be left behind at home.

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Startup and customer cover image

STARTUPS AND THE CUSTOMER – PART A: Complete Business Coaching series by Mr Puneet Mathur

Startups adopt a product centric approach, β€˜make the product and launch it and the customer will come’. This approach might work if a Startup is entering an existing category where the product features and market dynamics are known. However, this approach will most likely fail if the Startup decides to launch a new product in a new market, or a new product in a new section of the existing market.

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